Imagen blanca en blanco.

Strategic Advisory

We facilitate your investment to achieve the desired return.


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Fondo blanco.

[Consultancy

Strategic]


We deliver strategic solutions designed to enhance operational efficiency and drive long-term value. Our advisory services encompass market analysis, feasibility studies, and the implementation of robust corporate governance frameworks tailored to the hospitality sector.

Feasibility Analysis

This represents the foundational stage, as the investment mandate hinges upon its outcome. Our services are meticulously designed to conduct comprehensive market research, define the product and business segment, and perform the rigorous analyses required to objectify these data points.


  • Research & Insight

    Market research and studies (Destination, supply, segment, regulations).

  • Development Strategy

    Product development (Concept, comprehensive proposal, architectural design).

  • Capital Expenditure (CapEx) & Budgeting

    Initial investment budget (Preliminary projects, enhancement, pre-opening costs, etc.).

  • Performance Analysis

    Operational business analysis (Breakdown by areas and revenue and cost centers, REVPAR, ADDR).

  • Strategic Planning

    Business Plan (Economic and financial projections, working capital analysis)

  • Operational Modelling

    Formats and types of network management / integration (Chain, independent management, franchise, mixed).

Operator Selection

& Negotiation

After identifying the need for a brand or operator, we move into the rigorous selection and negotiation phase to ensure all investment goals are fully met.

  • Key Activities Performed

    • Operator Shortlisting & Benchmarking
    • Contractual Term Negotiation (HMAs & Franchise Agreements)

Strategic & Operational Monitoring

  • Service & Quality Audits

    Customer satisfaction, mystery shopper, definition of indicators, etc.

  • Business Performance Analysis

    Monitoring of action plans, control of ratios, processes, reformulations.

  • Human Capital Management

    Policies, payroll analysis, scouting, training plan, evaluation.

  • Facilities & Asset Management

    Definition of the budget related to infrastructure maintenance, awarding, evaluation of service providers, and contracting.

  • Accounting & Corporate Reporting

    Annual budget, administration, cost policy, reports.

Investment Legal Framework

Even the most robust plans can result in significant setbacks if they overlook the legal framework of their operation. A comprehensive analysis of all variables is essential to weigh risks and opportunities, thereby maximizing advantages and minimizing uncertainty. SMI - Hotels & Resorts provides expert analysis and definition of business structures, prioritizing the following factors:

  • Key Activities

    • Jurisdiction-Specific Legal Compliance: (Regional regulations and investment types).
    • Tax Structural Analysis: (Applicable fiscal regulations).
    • Labour Law & Employment Practices
    • Intellectual Property Protection

Financial Structure & Capitalization

Financial engineering is critical to successful execution. We focus on securing resources and balancing equity and debt—potentially leading to an IPO—with two core objectives: maximising return on equity and enhancing brand equity. Our firm advises on:

  • Key Activities

    • Optimal Capital Structure Analysis.
    • External Funding & Debt Sourcing.
    • Reinvestment & Dividend Policy.
    • Financial Modelling & Projections.
    • Advisory on Statutory Financial Statements.